Introduction
Join us Sunday, June 28 from 12:00 PM to 2:00 PM at Brave Park for a community celebration featuring the 50K Big Roll Giveaway, Strathmore Fun Runners car show, free barbecue by Baldwin BBQ, Lakewood builders, radio station activation, and family-friendly fun.
Have You Registered With a Lakewood Builder?
To be considered for the 50K Big Roll Giveaway, eligible buyers must be registered directly with a participating Lakewood builder. If you are already working with a builder, ask them to confirm your registration. If you are still exploring your options, use the builder directory below to connect with a Lakewood builder.
Event Details
- Date: Sunday, June 28, 2026
- Time: 12:00 PM-2:00 PM
- Location: Brave Park, Lakewood of Strathmore
- Car Show: Strathmore Fun Runners
- Food: Free barbecue by Baldwin BBQ
- On Site: Lakewood builders, radio station activation, family-friendly activities, and the live 50K Big Roll
How It Works
- Connect: Connect with a participating Lakewood builder.
- Register: Register with your builder as an eligible new Lakewood home buyer or active purchaser.
- Builder Submission: Builders submit eligible buyer names to Lakewood by June 20, 2026.
- Selection: Five finalists are selected and announced on June 24, 2026.
- Live Event: Finalists attend the June 28 event at Brave Park and roll live for a chance to win $50,000 toward their Lakewood home.
Official Rules & Eligibility
- Eligibility, finalist selection, prize award, attendance requirements, and participation are subject to official rules, verification, and applicable insurance requirements.
- The $50,000 prize is awarded toward a qualifying new Lakewood home through a participating Lakewood builder. Resale homes are not eligible.
- Finalists must be present at the June 28 event to roll; a backup finalist may be selected if a finalist cannot attend or does not appear.
Prizes
- Five (5) finalists will roll live for a chance to win $50,000 toward their Lakewood home.
- Three (3) non-grand-prize finalists will be randomly selected to receive $1,500 Co-op gas cards.
Frequently Asked Questions
It is a June 28 community event at Brave Park featuring the 50K Big Roll Giveaway, Strathmore Fun Runners car show, free barbecue by Baldwin BBQ, builders, radio station activation, and family-friendly activities.
Five finalists will roll live for a chance to win $50,000 toward their Lakewood home.
Registration is handled exclusively through our builders! Eligible buyers must register directly with a qualifying Lakewood builder. If you are already working with one, ask them to confirm your registration for the event.
Qualifying buyers must be working with a participating Lakewood builder on a new Lakewood home and meet the official eligibility requirements.
No. The campaign applies to new Lakewood homes only.
New-build homes in Phase 1, Phase 2A, Phase 2B, and Phase 2C may be eligible, subject to official rules.
Finalists will be announced on June 24, 2026 and notified by phone and email.
Yes. Finalists must be present at Brave Park on June 28 to roll. If a finalist cannot attend or does not appear, a backup finalist may be selected.
Three non-grand-prize finalists will be randomly selected to receive $1,500 Co-op gas cards.
Disclaimer
- By participating in the Campaign, participants agree to abide by these Official Rules and Regulations and the decisions of Lakewood of Strathmore, which shall be final and binding.
- Lakewood of Strathmore reserves the right to disqualify any participant who violates these Official Rules and Regulations or acts in a disruptive or inappropriate manner.
- Lakewood of Strathmore reserves the right to modify or cancel the Campaign at any time, for any reason, without prior notice.
- By participating in the Campaign, participants agree to release and hold harmless Lakewood of Strathmore and its affiliated companies, as well as their respective officers, directors, employees, and agents, from any and all liability, claims, or actions of any kind whatsoever arising out of or in connection with their participation in the Campaign or acceptance, possession, use, or misuse of any prize.
- This Campaign is subject to all applicable federal, provincial, and local laws and regulations.
